Launching this SS24 at Hervia

28 Feb 2024

Hervia showcases this season's emerging designers for the Spring/Summer 2024 season.

Among the highly anticipated names are Bleue Burnham, AVAVAV, and Yume Yume, each bringing a unique blend of creativity, innovation, and sustainability to the forefront of fashion.

AVAVAV SS24: A Whirlwind of Creativity and Chaos

Beate Karlsson, the visionary behind AVAVAV, once again left a lasting impression with a runway show that blended humour, creativity, and a touch of chaos. Closing Milan Fashion Week with a bang, Karlsson presented a collection that mirrored the frenetic pace of the fashion industry. Models raced down the runway in graphic T-shirts and "NO TIME TO DESIGN" hoodies, embodying the relentless pursuit of innovation. Orange roses bloomed on delicate shirting, while tongue-in-cheek slogans adorned unconventional ensembles. AVAVAV's SS24 collection is a playful yet poignant commentary on the demands and pressures faced by designers in today's fast-paced world.

Yume Yume SS24: Where Sustainability Meets Innovation

Yume Yume, the brainchild of Eva Korsten and Dave Hendriks, continues to push the boundaries of sustainable fashion with their forward-thinking footwear designs. Rooted in the Japanese concept of "dream," the brand fuses traditional silhouettes with a futuristic aesthetic, resulting in footwear staples that are both stylish and eco-conscious. SS24 showcases Yume Yume's commitment to ethical sourcing and sustainability, with materials like recycled nylon and vegan leather taking centre stage. By seamlessly blending art, technology, and architecture, Yume Yume offers a glimpse into the future of fashion—one where style and sustainability go hand in hand.

Bleue Burnham SS24: Embracing Nature's Beauty with Bamboo

This season, Bleue Burnham continues to enchant with their profound appreciation for natural materials, with a particular spotlight on bamboo. From statement pieces like the mini bound willow ring to the understated sophistication of the rose garden signet, each creation is a testament to the brand's commitment to sustainable luxury.

Bleue Burnham invites you to indulge in the beauty of nature while adorning yourself with pieces that echo its essence. Experience the harmonious blend of style and sustainability as Bleue Burnham takes you on a journey through the enchanting world of bamboo. From refined and delicate designs to bold statement pieces.

 

AVAVAV, Yume Yume and Bleue Burnham SS24

Launching soon at Hervia.com