02 Feb 2022


The Raf Simons collaboration with Smiley builds on Raf's obsession with exploring markers of culture. "I love the optimism that smiley projects. I love the focus on a brighter and better future". - Raf Simons 

The Raf Simons X Smiley collection celebrates and champions the smiley. The Regular Fit Hoodie With Print Destroy Washed and The 50th Anniversary Hoodie With Smiley Print show the smiley in alternative ways, yet they are both crafted from soft cotton jersey, and fitting oversized. 

The Fleece Blanket with Pins and Badges is the perfect contemporary feature for the home, crafted from cotton and featuring smiley pins and badges.

This SS22 collection pays homage to the Belgian designers homecoming to Antwerp, inspired by his roots in subculture and youth. 

The Smiley Ball and R Small Earring and The Cap With RS-smiley Badge offers the perfect                           accessory-gifting moment. 


Shop the new collection from RAF SIMONS X SMILEY now at