The House of Nines have created a collection that deconstructs and redefines classic tailoring. Ensuring superior quality in the architecture and execution of every piece, industrial landscapes have inspired sharply engineered silhouettes and muted tones.
House creators Ross Paul Keenan and Shamrez Marawat challenge the aesthetic perception of British Menswear to arrive at a long-awaited rebirth of the form. The client is a modern man who believes in uncompromising artistry, who strides with boisterous charm but constantly moves forward; he seeks enrichment in attire as in life itself.
A precisely engineered silhouette is at the core of The House of Nines AW13 collection. Age-old traditions and methods have been implemented to craft and engineer the tailoring. A finely woven canvas and lightweight wool fusing have been carefully sourced from Italy to define the structure and fit of suiting. Jacket blocks, that have taken years to develop, help achieve the desired fit for the modern gentleman. The palette is pure and muted: Black, charcoal, navy, oxblood, burnt champagne, brown set a rich tone but bathed in a sea of melancholy.