"Preserving traditional culture through fashion might be respectful towards tradition, but it is not respectful towards fashion.”
Xander Zhou was born and bred in China. After his fashion design studies in the Netherlands, in 2007, he launched his own label and studio in Beijing. There he rapidly affirmed his name as a menswear designer. Xander Zhou has been showcasing at London Collections Men since 2012.
Xander Zhou's main areas of research are the analysis and exploration of the boundaries between form and function, and the observations of the peculiar properties and qualities of the different fabrics he uses. He recreates classical shapes moving them in new contexts; he recurrently blurs the gender stereotypes within the process. His collections frequently take inspiration from various youth subcultures, and blend the street-wear attitude with simple elegance.
From 2015, Xander Zhou is also the Men's Fashion Director of the recently launched Chinese edition of T Magazine. For the Spring/Summer 16 collection the designer took inspiration from images of Western culture for his, youthful, experimental men’s wear collection, among them cowboys and proper school uniforms. He explained he wanted to propose “a new view of China.” This was mainly noticeable in the apron-like tops and tabards created in Chinese embroidery, weaving images of streams, dragons and clouds in red, navy and gold silk threads. Zhou combined those top layers with tailored silk trousers and lustrous loafers. The result is a look, which is on the edge between formal and sporty. More simple examples of this culture mix are the felt biker jackets with silk flowers stitched on, worn over long striped navy pyjama pants with no hems or a striped grey pyjamas with a red lace robe on top. The whole collection transmitted a smart and romantic, though sporty feel.